Ayin Perfumes

Ayin Perfumes

At Ayin Perfumes,
a fragrance is born differently.

Ayin PerfumesIt all begins with a drop.

For today, let’s choose a fossil amber, dark and dense.

The base, through the trees.

Seven drops of incense… The material opens.

The heart through fruits and herbs.

Three drops of mint… A space appears.
Two drops of vanilla… A warmth settles in.

The top through flowers.

Five drops of sunflower… A light appears.
A single drop of jasmine… The fragrance ignites like a wick.

The World of Ayin Perfumes

Magnolia leaf lace, 24-carat gold leaf, and Japanese maple seeds.

Ayin de Sela

Ten years of creation, over a thousand personal fragrances crafted, and a collection of raw materials chosen one by one over the years.

Ayin Perfumes is an independent, niche perfumery, born from a deeply personal way of working with fragrance.

Another vision of niche fragrance

Each creation is an original composition. Whether it’s a fragrance from the collection or a personal creation, the work begins with materials, the plant world, and the way essences meet.

A leaf you crumple.
The secret scent of a wildflower.
The bark of a tree.
The way one essence reveals another.

A drop of rose falls into the oil.
If the next is galbanum,
the rose discovers its boldness.
Galbanum, its finesse.

Creating a personal fragrance
Ayin Perfumes

Ayin Fragrances

Ayin Perfumes: Artisanal Perfume Creation in Burgundy

Ayin Perfumes Caravan

In the heart of Burgundy, near Vézelay, in Grand Island, Ayin Perfumes fragrances come to life in a flowered vintage caravan.

Among dried flowers and raw materials, I compose the fragrances in my collection and welcome those who come to create their personal fragrance, from base to heart to top.

The fragrance caravan
Book an Appointment

From tarot to fragrance: a bridge to the invisible

Ten years ago, starting a fragrance with a tarot reading might have seemed like an unusual idea. Over the years, tarot has become a very tangible way to enter into the creation of a fragrance.

As in a dream, we are every character, every symbol, and every image present in the cards. They speak a subtle language through people, animals, and objects, awakening echoes, resonances, and flashes of light.

It is this light, still without form, that we bring to the perfumer’s table.

From there, our attention turns to the intelligence of the senses: the base through the trees, the heart through fruits and herbs, the top through flowers.

Little by little, the outlines of your personal fragrance appear.

Discover

Blog

Roulotte ayin perfumes

Ayin Perfumes, the caravan with a thousand scents for creating your custom fragrance in the middle of the fields in Morvan

Before creating Ayin Perfumes, Ayin de Sela traveled the world as a tightrope walker with, among others, Cirque du Soleil. Until the day a malformation in her brain caused her to lose her balance. Forced to reinvent herself, she chose to create custom fragrances from her caravan located in Grand Island. While she now has more than 1,000 recipes including those of singer Arthur H and Radiohead frontman Thom Yorke, she offers those who wish to begin the creation of their fragrance with a tarot reading.

Ayin de Sela

The intimacy of a fragrance

In my previous life, I was a high-level tightrope walker with Cirque du Soleil in Canada. Then everything changed with a very painful family tragedy… I lost my sense of balance at a neurological level. It took me three years to walk again and seven years to rediscover the joy of living. It was seeing flowers grow even among the stones that sparked something in me. Their life force carried me, and I began to take an interest in the floral world and the healing properties of essential oils. I felt my soul and my heart open… I immersed myself with delight in the alchemy of blending plant essences, floral scents, and resins infused in deodorized coconut oil.

Ayin de Sela’s Alchemical Odyssey

Ayin de Sela’s Alchemical Odyssey

As a tireless adventurer of consciousness,
Jessica Baucher went to meet Ayin de Sela,
a former tightrope walker and creator of alchemical perfumes.
A sensory encounter in which each fragrance
becomes a path of inner transformation…